SEM | SEO | Affiliate blog by Carol Yang

Everyone has seen way too many horizontal banner ads up top

February 13th, 2007

Everyones seen way too many horizontal banner ads up top. Thus, Google recommends you choose the vertical — not horizontal — format to display your AdWords. I agree. People have become “banner blind” to a horizontal format. Plus, Google has “trained” us to click on relevant text ads on their own site and they use the vertical format.

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